Privacy Policy
Appronox Ltd ("Appronox", "We", "Us", "Our") respects Your privacy and is committed to protecting Your Personal Data. This Privacy Policy explains how We collect, use, and safeguard Your information when You use Our Service.
This Privacy Policy applies to Appronox Ltd and all the products We operate.
Interpretation and Definitions
Interpretation
The words of which the initial letter is capitalised have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.
Definitions
For the purposes of this Privacy Policy:
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Account means a unique account created for You to access our Service or parts of our Service.
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Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
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Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Appronox Ltd, 128 City Road, EC1V 2NX, London, United Kingdom. For the purpose of the GDPR, the Company is the Data Controller.
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Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
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Country refers to: United Kingdom
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Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
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GDPR refers to EU General Data Protection Regulation.
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Personal Data is any information that relates to an identified or identifiable individual. For the purposes of GDPR, Personal Data means any information relating to You such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity.
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Service refers to the Website.
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Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used. For the purpose of the GDPR, Service Providers are considered Data Processors.
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Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
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Website refers to Appronox's Website, accessible from https://www.appronox.com
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You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable. Under GDPR, You can be referred to as the Data Subject or as the User as you are the individual using the Service.
Collecting and Using Your Personal Data
Types of Data Collected
Personal Data
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:
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Email address
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First name and last name
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Phone number
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Address, State, Province, ZIP/Postal code, City
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Usage Data
Usage Data
Usage Data is collected automatically when using the Service. Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
Tracking Technologies and Cookies
We use Cookies and similar tracking technologies to track activity on Our Service and store certain information. The technologies We use may include:
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Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service.
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Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics.
We use both Session and Persistent Cookies for the purposes set out below:
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Necessary / Essential Cookies — These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They include the cookie that stores Your cookie-consent preferences (named
appronox_consent), which is required so that We can respect Your choices on future visits. This cookie is set by Us (first party), contains only Your category selections, and is retained for up to 180 days. -
Marketing / Analytics Cookies — These Cookies are set through our Service by Google Tag Manager, which loads Google Analytics, and are used to measure traffic and understand how visitors use the Website. They are only activated after You give consent and can be revoked at any time.
Your Cookie Choices and Consent Management
We operate Our own first-party consent management tool rather than a third-party provider. When You first visit the Website, a privacy banner is displayed and all non-essential (Marketing) technologies remain disabled by default. No analytics or marketing Cookies are loaded until You actively accept them.
We implement Google Consent Mode, meaning Google Tag Manager and Google Analytics are instructed to deny analytics and advertising storage until You grant consent. Your decision is stored in the first-party appronox_consent cookie described above.
You can review the categories and individual services, and change or withdraw Your consent at any time with effect for the future, by selecting "Cookie Settings" in the footer of any page, which re-opens the consent manager.
Special-Category Data (Dating Services)
When You use AriaDate You may choose to provide information that constitutes "special-category" personal data under the GDPR — for example Your gender, who You are interested in meeting, Your relationship preferences, and photographs. Where required by law, We process this data on the basis of Your explicit consent, which You provide by choosing to create a dating profile and supplying this information. You can withdraw consent at any time by editing or deleting Your profile; withdrawal does not affect processing carried out before withdrawal.
Use of Your Personal Data
The Company may use Personal Data for the following purposes:
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To provide and maintain our Service, including to monitor the usage of our Service.
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To manage Your Account: to manage Your registration as a user of the Service.
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For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
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To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication.
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To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.
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To manage Your requests: To attend and manage Your requests to Us.
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For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets.
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For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.
Third-Party Service Providers
We rely on a limited number of third-party service providers (Data Processors) to operate the Service. Each acts on Our instructions under a data-processing agreement and only for the purposes described in this Privacy Policy. They include:
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Stripe — payment processing for subscriptions.
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Postmark — transactional email delivery.
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Cloudflare (Turnstile) — bot and abuse protection on sign-in and sign-up.
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Google (Tag Manager / Analytics, via Consent Mode) — analytics, activated only after You grant marketing consent.
Retention of Your Personal Data
The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We keep Your profile data while Your account is active. After You delete Your profile or account, We delete or anonymise Your Personal Data within 30–90 days, except where We must retain limited records to meet legal, tax, or fraud-prevention obligations. We will also retain and use Your Personal Data to the extent necessary to comply with Our legal obligations, resolve disputes, and enforce Our legal agreements and policies.
Transfer of Your Personal Data
Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.
Where We transfer Personal Data outside the UK/EEA, We rely on appropriate safeguards such as the UK International Data Transfer Agreement (IDTA) or the EU Standard Contractual Clauses.
Delete Your Personal Data
You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You. You may update, amend, or delete Your information at any time by contacting Us to request access to, correct, or delete any personal information that You have provided to Us.
Deleting your data and account. Within our apps You can (a) delete Your profile and the data associated with it at any time from the app's Settings, which removes Your profile and content from the service; and (b) request deletion of Your entire Appronox account, which is completed after a short review to protect You from accidental, irreversible loss. On account deletion We remove Your Personal Data as described in this Privacy Policy, subject to any retention We are legally required to keep.
Disclosure of Your Personal Data
Business Transactions
If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.
Law enforcement
Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).
Security of Your Personal Data
The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.
GDPR Privacy
Legal Basis for Processing Personal Data under GDPR
We may process Personal Data under the following conditions:
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Consent: You have given Your consent for processing Personal Data for one or more specific purposes.
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Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with You and/or for any pre-contractual obligations thereof.
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Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the Company is subject.
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Vital interests: Processing Personal Data is necessary in order to protect Your vital interests or of another natural person.
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Legitimate interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by the Company.
Your Rights under the GDPR
You have the right under this Privacy Policy, and by law if You are within the EU, to:
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Request access to Your Personal Data.
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Request correction of the Personal Data that We hold about You.
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Object to processing of Your Personal Data.
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Request erasure of Your Personal Data.
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Request the transfer of Your Personal Data.
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Withdraw Your consent.
Exercising of Your GDPR Data Protection Rights
You may exercise Your rights of access, rectification, cancellation and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.
You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.
Children's and Minors' Privacy
Our services are not directed to children. Appronox's dating and social-introduction services, including AriaDate, are strictly for adults and require all users to be at least 18 years old (or the age of majority in Your jurisdiction, if higher). We do not knowingly collect personal data from anyone under 18 in connection with these services. If We become aware that We have collected personal data from a person under the applicable minimum age, We will delete it and terminate the account. If you believe a minor is using AriaDate, contact us at [email protected].
Links to Other Websites
Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
Changes to this Privacy Policy
We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page. We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective.
Contact Us
If you have any questions about this Privacy Policy, You can contact us:
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By email: [email protected]
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By visiting this page on our website: Contact